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Burden Bros Agri: Seasons March Issue

It has been a huge privilege to take on the Managing Director role since June 2018, spending much of the year understanding what our customers want from us as dealer and how we can enhance our offering to deliver real value.

Over the Autumn and Winter months we’ve worked hard to identify and improve on areas that our customers depend on most. Our aim is to not only provide support but to be proactive in adding value to your operations.

One product we see as key to showcasing the benefits of running John Deere machinery is JDLink.

It has proven to show tangible savings through working with our FarmSight specialists to analyse machine utilisation data, giving us the ability to be proactive with servicing intervals or fault alerts direct to our service departments; identified and dealt with before the risk of significant customer downtime. With further benefits being realised including fleet visibility & carbon footprint, we continue to learn with our customers what efficiencies this adds.

I see our role as your dealer as one that is on hand to support decisions you face throughout the season. Data is the focus for us, as we empathise with our customers on the constant challenge of collecting, ensuring accuracy and finding the time to analyse and act on its message. We continue to develop our services in this space, enhancing our FarmSight package offerings and training on systems to conquer the data challenge.

Another sector we have a real passion for is professional turf. Two years into our journey I feel we have a clear line of sight to what is required to consistently deliver the service expected in this fast-paced sector. We are investing heavily in our facilities to cater specifically for the needs of supporting turf machinery, whilst also recruiting to increase our aftermarket capacity in line with the machine park we commit to supporting. There is a real desire within our turf team to show our customers why Burden Bros Agri is the turf dealer of choice in the South East, the daily improvements we are making will show this in 2019.

I am immensely proud of the team we have here at Burden Bros Agri and have full confidence in them further delivering for our customers throughout 2019.


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